Privacy policy for social networks

Privacy policy for social networks

(as at: 15.12.2021)

 

We maintain online presences on various social networks and platforms. Below we would like to inform you about the data collected by them and by us, their purposes, legal basis, recipients and your rights.

1. NOTICE IN ADVANCE

We would like to point out that you use our content and the interactive functions provided (e.g. commenting, sharing, rating) on your own responsibility. Alternatively, you can also find the information/products etc. offered via our social networks on our website at www.allithium.de. You are also welcome to write to us for more information at any time via e-mail at info@allithium.de.

 

2. RESPONSIBLE PARTIES AND DATA PROTECTION OFFICERS

Jointly responsible persons within the meaning of Art. 26 of the General Data Protection Regulation and other national data protection laws of the member states as well as other data protection regulations for our social platforms are

ALLithium GmbH & Co. KG Im Pfaffental 2 87490 Haldenwang Mail: info@allithium.de Web: www.allithium.de (DE), www.allithium.de/en (EN)

The data protection officer of the controller is:

 

and the company named below for the respective network LinkedIn: LinkedIn Ireland Unlimited Company, Attn: Legal Dept. (privacy Policy and User Agreement), Wilton Plaza, Wilton Place, Dublin 2, IRELAND; Supervisory Authority is Data Protection Commission, 21 Fitzwilliam Square South, Dublin 2, D02 RD28, Ireland, https://www.dataprotection.ie/. For more information on privacy, please visit https://de.linkedin.com/legal/privacy-policy and https://de.linkedin.com/legal/cookie-policy.

 

3. GENERAL DATA COLLECTED

By visiting our presence on the respective social network, your IP address is stored as well as other information. The further information is derived from the information provided in sec. 4 that we process, as well as from the data that the respective network processes (for more information, see section 6). The data is partly stored by cookies on your terminal device. Cookies are small text files that, as soon as you visit a website, are sent to your browser by a web server and stored locally on your terminal device (PC, notebook, tablet, smartphone, etc.) and stored on your computer, providing the user (i.e. us) with certain information. Cookies do not harm the computer and do not contain viruses. Each cookie contains a characteristic string of characters (so-called cookie ID), which enables the browser to be uniquely identified when the website is called up again.

If you want to avoid data usage by the social network, you should log out of it or deactivate the “stay logged in” function, delete the cookies present on your terminal device and close and restart your browser. After that, you can visit our fanpage page without revealing your own identifier. Please note, however, that you will then not be able to use any interactive functions, as you would have to log in again to do so.

Furthermore, you can disable or restrict the use of cookies by selecting the appropriate settings on your browser software. However, in this case you may not be able to access our page on the social network.

 

4. DATA COLLECTED BY US ON SOCIAL NETWORKS

4.1 LinkedIn

4.1.1 Statistics

We ourselves use the respective statistical evaluations that the social network makes available to us. We cannot turn this off or modify it at this time. We collect the following data as a result:

  • In the area of our personal page, we collect statistics as follows: Number of profile visitors in the last 90 days, visitors’ companies and industries, people’s job titles, type of networking by the visitor, time of visit, how our profile was found, and the number of reactions by type (interesting, commented, shared). The retention period is 90 days.
  • With regard to our corporate site, we collect statistics as follows:
  • On visitors in general: page views, visitors, clicks on buttons, demographic data (areas of activity, location, career stage, company size, industry) as well as their activities (requests, comments, mentions, posts, shares, reactions). The retention period is 30 days.
  • To Updates: Impressions, clicks, reactions, comments, shares, engagement rate (the number of interactions plus the number of clicks and followers gained, divided by the number of impressions), followers; for videos, also the minutes viewed and the number of viewers, if viewed for longer than 3 seconds. The retention period is 1 year.
  • On followers: number; new ones added over a period of time; data on how followers were acquired via ads and sponsored content, list of current followers, demographic data statistically (location, field of activity, career level, industry, company size). The retention period is 1 year.

The data is regularly collected when you are logged into LinkedIn when you visit our profile. Whether someone is logged in to LinkedIn is determined with the help of cookies. Without login most actions are not possible.

Purpose: We use the data so that we know which posts you interact with (or not). With the help of the results, we can build up and expand our target group and provide them with interesting information etc. in line with the target group, and optimize our content and gain more followers. Furthermore, we recognize which posts have received the most attention. In addition, we would like to know which visitors view our profile and how it came about. This also serves us to learn more about our target customer group and to better tailor our advertising/products to our customers. Through the statistics, we can see which posts have received the most attention and how we are targeting the content.

The legal basis for the collection of the above data by us for statistical purposes is Art. 89 DSGVO. Further legal basis for the collection of the aforementioned data is Art. 6 para. 1 lit. a) GDPR. You give your consent to the collection by accepting the terms of use of the respective social network and the posts of these based on them.

The statistical data are collected and processed by us. In addition, this data is processed by the social network and partners/companies etc. associated with them.

As already communicated, the statistical data are collected without any possibility of opting out by us at this time. If you do not want this, you can configure it under Settings, https://www.linkedin.com/psettings/. For the rest, ask to contact directly the social network at the addresses indicated in para. 2 addresses mentioned above.

4.1.2 Interactions, messages, invitations

Furthermore, we collect data in the context of our followers or those people who have interacted with our site (network, like, comment, share, etc.). For this purpose, we learn the name (possibly the user name of the account), the profile picture and, in turn, the information provided publicly by the persons. The comments also tell us something about the opinion or yourself. We would like to point out that – insofar as you yourself have a LinkedIn profile – we are also able to track your networks (groups, connected pages) and connections based on your interaction, as well as view the information you have posted there (photos, posts, information about you personally, etc.). In doing so, you may also disclose sensitive data pursuant to Art. Art. 9 DSGVO preis. If we collect this data, we will only collect and evaluate it anonymously without the possibility of drawing conclusions about a person.

We use the data so that we know which posts and information you interact with (or not). With the help of the results, we can build up and expand our target group and provide them with events, information, etc. that are of interest to the respective target group and optimize our content. Furthermore, we recognize which posts have received the most attention. In addition, we would like to know which visitors view our profile and how it came about. This also serves us to learn more about our target customer group and to better tailor our advertising/products to you.

LinkedIn Stories with Swipe Up feature: when we post Stories, we can add a swipe up link to them. If you use this link, this is recorded statistically (reach, number of link clicks). The collection serves us to learn more about our fans and to better adjust our advertising/products to them.

The legal basis for the collection of the aforementioned data is Art. 6 para. 1 lit. a) GDPR. You give your consent to the collection by accepting the terms of use of the respective social network and the posts based on them or by your interaction.

The data is viewable not only by us and the social network and their affiliated partners/companies, but also by all subscribers, fans, contributors, commenters, and others who click on our site or browse pages of our subscribers, fans, contributors, and commenters

Furthermore, you can send us messages/InMails via the social network. In this case, the personal data transmitted with the message (name/user name; profile picture, time of the message) will be stored. In this case, you agree that we may also contact you via this communication channel in order to respond to your request. In this context, the data will not be passed on to third parties. The data will be used exclusively for the processing of the conversation. The legal basis for the processing of data transmitted in the course of sending a message is Art. 6 para. 1 S.1 lit. f) GDPR. The legitimate interest lies in the processing of your request. If the message/contact aims at the conclusion of a contract, the additional legal basis for the processing is Art. 6 para. 1 p. 1 lit. b) GDPR. The data from the message is deleted when the respective conversation is finished. However, if the conversation aims at the conclusion of a contract, the data will be deleted according to the legal retention periods; this is usually 10 years. A revocation option exists insofar as the message does not serve the preparation or execution of a contract. Please note that in this case the request may not be processed.

In addition, we can send you an invitation to follow us. You are free to decide whether to accept the invitation or not. If you are not yet a LinkedIn member, we will, of course, only send you an invitation if we have received consent pursuant to Art. Art.6 Para. 1 lit. a) GDPR have. If you are already on LinkedIn, you have consented to receive invitations by agreeing to the Terms of Use. In the case of acceptance, we see that you have accepted as well as the time of acceptance.

You can prevent the collection of your data by declining our invitations/messages and not interacting. The data is usually removed upon deletion of our account or temporarily removed upon deactivation. Incidentally, you can delete your connections to us by deactivating the interaction buttons again. If we receive a revocation and have the option to delete your data (e.g. comments on our bulletin board, etc.), we will implement the necessary steps for this. The revocation does not affect the lawfulness of the processing of your data carried out on the basis of your consent up to any revocation. Alternatively, we ask that you contact the social network directly at the addresses listed in para. 2, as we are unable to determine which data originates from you due to the extensive anonymization of the data. You can also partially prevent the collection of your data by selecting appropriate privacy settings on LinkedIn, see https://www.linkedin.com/psettings/.

4.1.3 LinkedIn Talent Solutions – LinkedIn Jobs

We post job ads on LinkedIn. Accordingly, you can apply by message and/or via the website www.allgaeubatterie.de. If you apply via the website, we refer to the privacy policy mentioned there.

When you apply to us, we process the information that we receive from you as part of the application process, i.e. information from the

  • Correspondence (especially from a possible letter of application, attachments, especially certificates, as well as the curriculum vitae)
  • Profile details of the person on LinkedIn (such as tagline, location, work history, education, phone number)

If you apply via message, we additionally process

  • E-mail address
  • If necessary, further information which is transmitted via the message

We can centrally view and manage (in particular filter, evaluate and categorize) the applications that are made via LinkedIn. LinkedIn sometimes uses this to learn which applicants we are looking for, and then suggest people who fit our criteria. LinkedIn collects statistics for this purpose with the following data: location, position, candidate flow, qualification level, education.

We do not conduct searches about you on the Internet (so-called background checks).

In the application process, we will not use information revealing racial or ethnic origin, political opinions, religious or philosophical beliefs, or trade union membership, nor will we use genetic data, biometric data uniquely identifying a natural person, health data, or data concerning sex life, sexual orientation, pregnancy or family planning, age or gender. We ask you not to provide us with such information in the first place. Excluded from this are details of gender and any severe disabilities. This information is required for us to take and comply with legal requirements for protective measures, etc. However, you are not obligated to provide us with such information of your own accord during the application process. If you provide us with a photograph of yourself, we may derive racial or ethnic information from it. We would like to point out that we do not explicitly examine the photos with regard to such information, biometric data or health data, but sometimes clues arise merely from looking at the picture.

Your data will initially be processed exclusively for the purpose of carrying out the application procedure. If your application is successful, the data will become part of the personnel file and may be used to implement and terminate the employment relationship. If we are currently unable to offer you employment, we will process your data in order to defend ourselves against any legal claims, in particular due to an alleged disadvantage in the application process. Insofar as you receive reimbursements of costs, the corresponding accounting records are processed to fulfill the retention obligations under commercial and tax law. The legal basis for data processing is therefore Art. 6 para. 1 lit. b) DSGVO, insofar as the data processing serves to decide on the establishment of an employment relationship and insofar as the data are then included in the employment relationship. If the retention serves to secure claims, the legal basis is Art. 6 (1) (f) DSGVO; the same applies here for central administration by LinkedIn. The legitimate interest here is the receipt of evidence documents for possible defense. With regard to the administration, the legitimate interest lies in the fact that we want to focus on suitable and interested persons. This also ensures for you that you will not be confronted with requests although the position does not suit you. We process information and documents that are not required for the aforementioned purposes on the basis of your implied consent pursuant to Art. 6 (1) a) DSGVO, which you have given us by sending them to us. Insofar as you receive reimbursements from us, the legal basis is Art. 6 para. 1 lit. c) DSGVO. The legal basis for the statistics is Art. 89 DSGVO as well as Art. 6 para. 1 lit. f) DSGVO.

We store the data required for the successful application and for the employment relationship until the end of the employment relationship and for up to 3 years thereafter. We continue to process the data relating to an application in respect of which we have had to decide to reject the application for a period of 6 months after sending the rejection in order to safeguard our legitimate interests. If a claim is made against us as part of a lawsuit, we store the data until it is concluded. This also applies accordingly to the data received voluntarily. Insofar as you receive cost reimbursements, the corresponding accounting documents will be retained for the purpose of fulfilling the retention obligations under commercial and tax law up to a maximum of March 31 of the eleventh calendar year following payment, and in the case of commercial and business letters and other tax-relevant documents, of the seventh calendar year following their creation.

4.1.4 Other

4.1.4.1 Contact synchronization/exports

We have the possibility to synchronize the contacts from our address book. The legal basis for this is Art. 6 para. 1 lit. a) DSGVO, i.e. we only synchronize your contact if you agree to this.

Furthermore, we can export data (articles, address book contacts, invitations, recommendations, messages, profiles, etc.). If personal data is affected by this, the legal basis is Art. 6 para. 1 lit. a) GDPR. You give your consent by accepting LinkedIn’s terms of use.

You have the possibility to revoke your consents for the future at any time.

4.1.4.2 TeamLink

This is a tool that can be used to display contacts of one’s company team. The purpose of the tool is to target leads, i.e. potentially interesting people in relation to our company.

The legal basis for this is Art. 6 para. 1 lit. a) GDPR. You give consent to the collection and initial contact by accepting LinkedIn’s terms of use. We will obtain your consent for further contact.

The data is stored only as long as the communication lasts. If you do not wish to interact with us, only the fact that the lead will be excluded from further communication will be stored. Should the communication lead to contract negotiations or even contracts, the legal basis is Art. 6 para. 1 lit. b) GDPR. In this case, the statutory retention periods of the HGB and the AO apply.

You can revoke your consent to contact and store your data at any time for the future.

4.1.4.3 Sales Navigator

We use Sales Navigator to optimize our sales and build customer relationships. As a result, our sales staff have access to the customer data stored in the Navigator. In addition, we can partially integrate the customer data into our CRM system.

The legal basis for the processing of data within the framework of Sales Navigator is Art. 6 para. 1 lit. a) GDPR. You give consent to the collection and initial contact by accepting LinkedIn’s terms of use. We will obtain your consent for further contact. If you do not wish to provide consent for initial contact, you can adjust your communication settings on the “Privacy Settings” page or use the unsubscribe option in the footer of the message for mails that come from us as part of the Sales Navigator feature.

The data is stored only as long as the communication lasts. If you do not wish to interact with us, only the fact that the lead will be excluded from further communication will be stored. Should the communication lead to contract negotiations or even contracts, the legal basis is Art. 6 para. 1 lit. b) GDPR. In this case, the statutory retention periods of the HGB and the AO apply.

You can revoke your consent to contact and store your data at any time for the future.

 

5. RIGHTS OF THE DATA SUBJECT VIS-À-VIS US

In the following we would like to inform you about your rights. We ask you to note that we can unfortunately only provide limited information because the data collected by the social network is received by us anonymously, i.e. we only collect anonymized data in that sense. Therefore, we cannot assign a request to a person. However, we can match your identity and ensure your rights to the extent that we collect your data directly, e.g., by using your personal data. due to a request, a like, etc.

5.1 Rights towards us

You have the right to request information from us at any time about the personal data we have stored about you (Art. 15 DS-GVO). This also concerns the recipients or categories of recipients to whom this data is passed on and the purpose of the storage.

In addition, you have the right to demand the correction of incorrect or incomplete data under the conditions of Art. 16 DS-GVO and/or the deletion of stored data under the conditions of Art. 17 DS-GVO. Deletion is only possible insofar as the processing is not necessary for the exercise of the right to freedom of expression and information, for compliance with a legal obligation, for reasons of public interest or for the assertion, exercise or defense of legal claims.

You have the right to demand the restriction of processing under the conditions of Art. 18 DS-GVO, insofar as you dispute the accuracy of your data, the processing is unlawful and we refuse to delete it, you need the data to assert legal claims or if you have objected to the processing.

Furthermore, you may request a data transfer at any time under the conditions of Art. 20 DS-GVO.

Insofar as the data collection is based on consent, you can revoke your consent to us at any time. As a result, we may not process this data for the future.

In the case of processing of personal data for the performance of tasks in the public interest (Art. 6 para. 1 sentence 1 lit. e DS-GVO) or for the performance of legitimate interests (Art. 6 para. 1 sentence 1 lit. f DS-GVO), you may object to the processing of the personal data relating to you at any time with effect for the future. In the event of an objection, we shall refrain from any further processing of your data for the aforementioned purposes unless,

  • there are compelling legitimate grounds for processing which override your interests, rights and freedoms, or
  • the processing is necessary for the establishment, exercise or defense of legal claims.

For more detailed information, please refer to the full text of the GDPR.

All information requests, requests for information, revocations or objections to data processing should be sent by e-mail to our data protection officer in accordance with. Digit. 2 or to the person referred to in sec. 2 named responsible persons. Furthermore, you have the possibility to complain to the competent supervisory authority about data protection matters. The authority responsible for us is the Bavarian State Office for Data Protection Supervision, Promenade 27, 91522 Ansbach.

5.2 Other networks

Incidentally, the social networks have not yet taken any implementation measures for the rights of data subjects under data protection law, so that we can currently only advise you to assert the following rights against the social network. As far as it concerns data, which you make known to us, we will likewise convert, as far as this is technically possible for us.

 

6. PROCESSING OF DATA BY THE SOCIAL NETWORK AND FORWARDING OF DATA

The social network collects various information from you. Unfortunately, we cannot tell you for what purposes, to what extent, for how long, in what way and to which recipients the data is processed at the respective social network. We therefore refer to of the data as well as with regard to the purposes for which the data is collected and regarding the recipients of this data to the privacy policy of the respective network.

Data is thus also passed on to partners and companies in countries outside the European Union, in particular the USA, which currently do not have an adequate level of data protection according to a ruling by the European Court of Justice.

The rights of the GDPR are also available to you vis-à-vis the social network:

  • You have the right to request information about the personal data stored about you (Art. 15 DS-GVO) at any time. This also concerns the recipients or categories of recipients to whom this data is passed on and the purpose of the storage.
  • In addition, you have the right to demand correction under the conditions of Art. 16 DS-GVO and/or deletion under the conditions of Art. 17 DS-GVO and/or restriction of processing under the conditions of Art. 18 DS-GVO.
  • Furthermore, you may request a data transfer at any time under the conditions of Art. 20 DS-GVO.
  • For more detailed information, please refer to the full text of the GDPR.
  • In the case of processing of personal data for the performance of tasks in the public interest (Art. 6 para. 1 sentence 1 lit. e DS-GVO) or for the performance of legitimate interests (Art. 6 para. 1 sentence 1 lit. f DS-GVO), you may object to the processing of the personal data relating to you at any time with effect for the future. In the event of an objection, any further processing of your data for the aforementioned purposes shall cease, unless there are compelling legitimate grounds for processing which override your interests, rights and freedoms, or processing is necessary for the assertion, exercise or defense of legal claims.

All information requests, requests for information, revocations or objections to data processing should be sent by e-mail to the address given in para. 2 address of the social network. Furthermore, you have the possibility to complain about data protection issues to the respective competent supervisory authority named there. These are also – as far as known – listed under para. 2 named.

Furthermore, you can revoke your consent to the processing of certain data or object to it in the social networks by making the appropriate settings in each case. However, for this we refer you to the providers:

6.1 LinkedIn

For more information on data protection, please visit https://de.linkedin.com/legal/privacy-policy and https://de.linkedin.com/legal/cookie-policy and https://de.linkedin.com/legal/l/dpa.

LinkedIn is based in the USA. This means that the data is also transferred to the USA. The transfer there is currently critical due to the ruling of the European Court of Justice. We will implement all measures to the best of our ability to nevertheless comply with the conditions of Art. 44 GDPR and to maintain appropriate safeguards.

Settings and objections to the use of data for advertising purposes are possible within the profile settings at https://www.linkedin.com/psettings/.

 

7. CHANGES TO THE PRIVACY POLICY

We reserve the right to modify our privacy practices and this policy to conform to changes in relevant laws, regulations, case law, or data protection authority guidance, or to better meet your needs. Potential changes to our privacy practices will be posted here. Please note the current version date of the privacy policy.